Capturing the soul of a brand can be challenging, but exceptionally rewarding in terms of emotions and professional satisfaction.
We were thrilled to work with Carioca, a long-lasting client after a series of successful projects, on a video manifesto supporting the brand's inspiring vision.
“Empowering children’s creativity” is the powerful statement that guided us in developing the project. In order to show this idea at work, we went back and remembered the emotion we all felt as kids when drawing for the first time. The magic of making something out of our imagination is a precious feeling that needs practical tools. For those Carioca is here for us.
Our video unit planned and implemented every step of the way from the script to the final animations, responding actively to Carioca’s feedback in the process.
The final result obtained great positive feedback from a vast audience, delivering the expected outcome and counting as a good reference that made us proud.